When your reputation is on the line, every second counts. The longer negative information about you or company is out on the internet the more damage it will do costing you time, money and opportunities. When you are faced with negative information about you or your business floating around online, you need to act quickly and hire an Online Reputation Management (ORM) firm.
Online Reputation Management is the practice of removing or mitigating negative information (old college pictures, negative customer reviews or damaging remarks or affiliations) from the Web. ORM professionals are experts in SEO technology and can make negative information disappear or move so far down the queue that potential clients won’t see it. But, keep in mind, hiring an ORM firm isn’t always about fixing negative information. A quality ORM firm will also help you use social media to your advantage so that opportunities aren’t lost because what you do professionally doesn’t match up with your online persona. Many people forget about this, but if you are an investment broker and your online persona says you are a part-time rocker then that needs fixing, and fast!
If you’re wondering if you need an ORM firm, the answer is Yes! Most ORM professionals wish their clients would have enlisted their services before there was a problem. It’s much easier (and cheaper) to prevent a problem than to solve one.
Remember, you are never too small to hire an ORM firm. Disgruntled employees, an unhappy spouse or a jealous partner can wreak havoc on your online reputation. Also, entrepreneurship has grown tremendously in recent years, and if you are successful, you can quickly find yourself a mini celebrity, and we know how often celebrities come under attack. Protect your brand and your business by consulting with an ORM firm now.